The time is right for an undiluted fashion magazine for men, and also, that after a period of recession-induced sartorial austerity, British men are ready and willing to embrace the idea.
The Eighties'power suit has given way to a diversity of looks and styles and eclectic range of reference points - with the result that men's clothes are more interesting now than they've ever been. It's a mood that's backed up by a new vitality and confidence within the menswear inductry after a number of difficult years. We hope that this optimism is reflected within the pages of the magazine.
ARENA HOMME PLUS - nearly 200 pages of ideas, tips, and trends, featuring visuals by some of the world's leading photographers and words from experts - will be published twice a year. We're confident that this edition will see you through the summer, while Issue 2, out in September, will herald the sharpest looks for autumn and winter. Even if we do say so ourselves, we're pleased with the result - but we're already working on how we might improve things. We welcome your input, your opinions and ideas.
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